Seth Godin Meatball Sundae Web 2.0 consultant Derrick Sorles Turbo Tagger
SETH GODINS NEW BOOK,
Meatball Sundae: Is Your Marketing out of Sync?
is a must for people still not convinced about the power of the Internet.
And Rachelle Money from
WORDTRACKER did an interview with him.
A couple key things Seth pointed out were:
“Newspapers are going to go out of business in the next ten years all around the world. There are two problems in the United States newspaper industry. One is that you make a living from cutting down lots of trees, making the paper and hiring trucks to deliver the newspapers to stores. That’s not how information travels anymore.”
“The second problem is that newspapers make their money from classified ads. Now those ads work better and cost less online so I think there’s no question that there will be organizations like newspapers, but they’re not going to be in paper form. The sooner that people who make newspapers realize that and get into a different business the happier they’re going to be. They need to concentrate all their efforts online.”
We tell clients this all the time. MOST print advertising, including the YELLOW PAGES, is a waste of money these days. Would you rather spend $1000 on ad that is gone in month? Or spend $1000 online, where that ad can live on indefinitely?
Seth also comments on the speed of SEO – “
“My position is that the clients are the problem, not the consultants. That’s because they want shortcuts, not hard work. The best SEO is great content. Don’t do that and you don’t get much.”
The Web 2.0 has powerful tools to help someone be found online. But it takes time. It does not happen overnight, usually. You have to build the temple….and then they will come! It’s like planting seeds in the garden. It takes time for the seeds to fully grow and develop.
Meatball Sundae is the definitive guide to the fourteen trends no marketer can afford to ignore. It explains what to do about the increasing power of stories, not facts; about shorter and shorter attention spans; and about the new math that says five thousand people who want to hear your message are more valuable than five million who don’t.
Derrick Sorles and Michael Snell – We Help “Pull” New Business To You!
Your Business MD’s– Business Blog Consultants -Web 2.0 Consultants and Strategists
Business Blog Consultants and Web 2.0 StrategistsWe are your Online Internet Marketing Business MD's, Michael Snell and Derrick Sorles! Welcome to our site! We prescribe Internet solutions that will "pull" new business and opportunities to you.
Our emphasis is on helping clients accelerate Web traffic and Internet visibility using a combination of Web 2.0 strategies, internet marketing, new media ~ social networking and cutting-edge blogging best practices to exponentially grow their "Web Presence.". We provide business blog consulting and comprehensive Web 2.0 strategies for new online business opportunities. We conceptualize marketing and social media strategies for the continuous development of our clients.
Is your website a glorified business card? Are you even being "found" by search engines? We specialize in strategic planning and implementation around leveraging the endless opportunities to take your business to the next level via Web 2.0.
Increase exposure for you and your company while establishing your organization as the "experts" in your industry. Blogs and most Web 2.0 tools are the most misunderstood and under-utilized marketing resources out there.
Be in the know! The cheese is being moved ALL THE TIME! We are focused at present on business development strategies, complete Internet marketing and Web 2.0 strategies for clients utilizing new technologies (blogs, podcast, video podcast) and other social media and new media networks to drive their web traffic, facilitate online communities and conversations and build a "business celebrity" web presence.
DON'T GET TAKEN! We are experts and have the data to prove it. We have many satisfied clients that will tell you our systems WORK!
We coach clients on understanding the impact of these new technologies to their business and the importance of first mover advantage and SEO ~ organic keyword search discovery over their competitors. Our goal is to get clients to come up on top in an organic search listing for their respective search terms like "BEST FLORIST CHICAGO" or "CHICAGO FINANCIAL EXPERTS" or "HEALTH AND WELLNESS EXPERT."
We have helped many clients get on Google Page 1 organically, and have demonstrated success stories and case studies available for review. Since 2005, we have logged over 20,000 hours of Internet work and research. Our sites are in the top 1% of all blog sites worldwide. On the Web, it doesn't only matter how good you are at what you do-its how many people know about it and can find you through search.
Let us put our expertise to work for you! We can be your mentor. We have BEEN THERE and DONE THAT. We can guide you because we know the terrain, the pitfalls and the challenges. We know what to do - and more importantly, what NOT to do! We can save you valuable time and teach you what we have already learned and figured out.
We utilize this "blog" as a marketing tool and do not post to it regularly. It serves as our marketing brochure. Please visit the blogroll links below to see our most active sites!
Contact us at (773)878-5323
Visit Our Business Blogging and Web 2.0 Strategies BlogWe utilize this "blog" as a marketing tool and do not post to it daily or weekly - only as we find articles that pertain to the benefits of the services we offer.
It serves as a "website" and as our "marketing brochure".
Our main blog is
Business Blogging Tips
Clients/Blogs We Are Working With…
Blogs We Read & Recommend
GoDaddy The #1 Place For Domains and Hosting
Mercy For Animals
Copyright 2007-2014This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.
Blog Development Consulting Provided by Michael Snell and Derrick Sorles ~ YourBusinessMD's