Category Archives: Facts and Interesting Data

The ROI on Blogging, Web 2.0 and Social Media – It’s all About Search! Can You be Found?

Blogging, Web 2.0 and social media must be examined very differently when it comes to return on investment. A blog account and domain is usually less than $50 a year, plus your staff time. If bring 5000 new eyes to … Continue reading

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There is a Lot More to Publishing a Blog Than Just Throwing Up Some Posts

We had a potential client call us the other day that had an idea. He had heard you could make great money by setting up  a blog and using things like Google Adsense and Amazon. So he wanted to launch … Continue reading

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Crystal Ball 2.0 – Advertising Age Asks What’s Hot and What’s Next?

AA asked the bloggers on the Power 150 blog-ranking index to tell  what technology marketers should be paying most attention to in 2008. Here’s  some of what they said and things that we have been preaching!  Andy Wibbels – Findability AndyWibbels.com … Continue reading

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5 Big Blog Mistakes – And Avoiding Them

      Over the last 2 years we have come into contact with numerous people who wanted to start a blog and most never did. Or they did, and got off on the wrong foot, abandoned the blog, or they had … Continue reading

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Blog vs. Website – Whats the Difference?

If someone gave you $3,000 to buy a billboard, and you could place it anywhere you wanted to,  where would you put it?  On a busy freeway? Out in a cornfield, off a dirt road, in Tim Buck Too? The … Continue reading

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7 Myths About Business Blogs

This list of myths about small business blogs are common. So many professionals hesitate to get into blogging because of not really understanding the true impact of not doing a blog. Brian Brown from Pajama Marketing posted this list recently of … Continue reading

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Why are Online Social Networks Important Anyway?

While visiting Linkedin’s blog today, I came across a post they did on social networking featuring a fun video by Lee LeFever and his talented team over at Common Craft.  They do an amazing job of simplifying and demystifying “Web … Continue reading

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Chicago Mattress Store on Page One Google Thanks To Blogging

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Optimization is the Key for Readers and Search Engines to find you

Everyone and their brother  have started up a blog these days, but many people just aren’t taking the steps needed to optimize their blogs for both readers and search engines. There are a lot of bad blogs out thgere! While … Continue reading

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WHO NEEDS A BLOG?

  ANYONE CAN BLOG!  What is your message?Marketers have found that blogs are excellent tools for communicating with their audience. Anyone who has something to sell, something to say  or an idea to promote can benefit from using blogs.Corporations like Nike … Continue reading

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